ALiFe

I've noticed many doughnut shops popping up in Singapore... and some are doing pretty well with their long queues. In fact, there are so many I can't quite recall their names. This reminds me immediately of Roti Boy, a mexican bun company that did relatively quite well in a fairly brief period of time. Its yeast expanded too quickly that the business popped too soon. Will the many doughnut franchises around share a similar fate by digging themselves into a hole?

Yesterday, I picked up a surprise from a friend who just returned from Australia... A box full of Krispy Kreme!! (Thank goodness it's Advent and not Lent. ;p ) Another doughnut company you think? Nope. Probably, THE doughnut company. Its competitors make it look (and taste) real good! A real hole in one if you ask me!!

Check the lovely packaging...

Hey, if you really want to open up a doughnut shop, why not open Krispy Kreme? For those who are fortunate enough to set their taste buds into this snack swear by it! Since I'm not a sales person, I'll not be spending my time on this blog convincing you how good it is. We'll just wait for a shop to show up! I know there are die hard fans just waiting for a store to open here!

A bit squashed from the plane ride, but who cares! :O) It's fresh and it's Krispy Kreme.